How to Increase Domain Authority – Best 9 Methods

Did you ever wonder why some sites rank for terms and queries even if they have written it at a later date and have less information than you?

Domain Authority Guide

This is where domain authority comes into play.

Domain authority not only helps you to rank for keywords but also makes your site appear authorities to search bots that mean whatever you write is considered important. And this indirectly means more followers, more sponsored post requests, and more value of your blog.

If you wanted to know how to increase your domain authority, this is where you will get it all.

In this post, I will explain all you need to take care while thinking to improve your DA. But before taking you for an information splash let me explain the core concept of domain authority.

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What is Domain Authority?

Domain authority is a logarithmic score (ranging from 0-100) by Moz, which predicts how well a domain (web page) will rank in the search engine results. It is based on some other factors like Moz Rank, Moz Trust, social signals, linking root domains, total backlink profile, user experience, site loading time, traffic, etc.

Scoring a DA of 30 from 20 is easier than getting it to 90 from 80. Often authoritative sites like Wikipedia, Facebook and Google itself enjoy the ultimate DA score of 100. But that doesn’t mean sites with DA 50-90 are considered inferior.

It is a comparative value which means your site might see a degradation of domain authority if it is not updated or does not hold the quality signals true.

Domain Authority Vs Page Authority

Domain authority must not be confused with page authority that is a completely different metric. While domain authority gives you the ranking of the site as a whole, page authority is the score of that single page in question.

Domain authority is constant across the whole site, but page authority changes across sub-domains of the same root domain.

Domain Authority Factors

Domain authority shows how strong your site is as compared to others in SERPs rankings. It has nearly dozens of factors that are considered while calculating DA, so it is hard to influence DA with just concentrating on any one factor. Here is a complete guide on how to increase your domain authority. I have explained the factors that are the key players in deciding the DA of a site.

Domain authority is calculated on the basis of so many factors out of which the following play a vital role and is in our control:

  1. Linking root domains: Domain Authority is highly dependent on the number of domains (or sites) linking to you. It means getting a 100 links from one domain in no better than getting 50 links from 50 different domains. It looks for how many sites are linking to your site and that indirectly helps to increase the value of your site.
  2. Moz Rank: Mozrank of a website is based on its link profile and ranges from 0-10; the higher, the better. Mozrank emphasizes quality backlinks meaning a few link backs from high-quality sites is considered better than a large number of backlinks from poor quality sites.
  3. Moz trust: Moztrust is like Moz rank but it focuses on your proximity with authority links. Moztrust checks how well you have connections and networks with trusted websites. If a website linking to you is being linked to any authority site you are benefitted.

    Suppose site A has linked my article on domain authority in its blogging resources post and this post is linked by some authority sites like a .edu site or search engine journal it’s my site that gets a bump in Moztrust.
  4. Quality content: Quality content is the key to any rankings in the SEO world. When you write quality content, your tends to rank more, which means more people will be linking to it. This indirectly means a rise in your authority and ultimately in your DA.
  5. Social signals: This one is also a factor related to increasing your site’s domain authority. By social signals, it means the total number of shares and likes your articles get on the social platform.

    Take it this way, when people share your content across social media, it means they like the article that was helpful to them. This means your site should be considered an authority.
  6. Search engine friendliness: With SEO, your site will appear in the SERP for search queries more frequently. This means more people will read it and thus your authority increases.

How To Increase Your Domain Authority?

Domain authority is essential in terms of having your search engine rankings. If you have a domain authority that is very less, say 10-20 you wouldn’t be ranking well for your focused keywords. In the same way having a better DA score can do well if you are looking for more authority and you rank for more terms. This indirectly means you get better monetization offers through paid posts.

If you want to increase domain authority, you need to keep the following points in mind.

#1. Earn links from more sites:

Link building is always considered wrong, but you can earn links for you. As “the number of root domains linking” is a major factor to boost your domain authority, try to get more and more sites linking to you.

Writing helpful content and case studies that help your audience can get you more backlinks than just writing random stuff. Here are 2 guides to earn organic backlinks to your site, the right way.

Resources:

#2. Start marketing your content:

Content marketing is the new game in the blogging world. You need to market your content to increase its reach. The more eyes on your content, the more will it help the readers and hence more link backs, more social shares, and more authority. Read below guides to getting started in content marketing.

Resources:

#3. Not only diversification, but you also need a clean link profile:

While having a variety of sites linking to you might seem lucrative at first, they always are not in good terms with standard search engine optimization practices. You need to put a check on spammy and very low-quality sites linking back to you. This also applies to the forums and community link backs that Google considers improper.

Do not indulge in improper SEO practices like buying links, site wide link ads, or linking from low-quality sites.

If at all you fall prey to negative SEO attack, and too many low-quality sites link to you, disavow them. You need to check regularly your Google Webmaster tool for seeing who is linking to you.

Resource:

#4. Build a well-planned internal link structure:

Internal links are said to have occurred when a link in an article takes you to another related article on the same site. In other words, interlink all your posts to have better on page SEO and finally an improved domain authority.

Here are certain points to keep in mind while internal linking.

  1. Use a variety of anchor texts. Do not overuse a given anchor text and do not use exact anchor texts.
  2. Set an optimum number of links within a post.

While internal linking an article, beware you don’t interlink too many posts so that the number of links on a given page rises reasonably. Try to maintain a balance between your external links and internal links within a page.

To quote Google on how many links we should have per page,

When we thought about how many links a page might reasonably have and still be under 100K, it seemed about right to recommend 100 links or so. If a page started to have more than that many links, there was a chance that the page would be so long that Google would truncate the page and wouldn’t index the entire page.

So, it would be better not to overload a page with too many internal or external links whatsoever.

Resources:

#5. Write epic content and nothing less than that:

When you want to prove your authority, you need epic content that no one can beat. Epic content in the sense; content that provides value to the readers.

You need to write posts after reading that your reader might not wander anywhere else for the same problem. Avoid duplicate content issues. If you have a post that is somewhat similar to an existing one or is an updated version of it, use the rel="canonical" feature to point out search engines to the source of the article.

Use Google trends and Buzzsumo to find topics that are trendy and in demand. Then write a relevant and detailed post on it. If you cannot write on a topic that is new, simply take up any article that has good rankings but has chances of improvement and then apply Brian Dean’s skyscraper technique to rob him of his rankings.

The final say here is to prove your authority no matter what.

Resources:

#6. Off page SEO:

To have positive search engine optimization, you need to have proper off page SEO too. The major points your off page SEO strategy should include is:

  1. Guest posting: Guest posting for link building is dead. But it has far more benefits than just link building. You get tons of eyes on your skills, increase the reach of your content, and can prove your authority in the niche; all through guest blogging. Read here about guest blogging concept in detail.
  2. Social bookmarking sites: Social bookmarking sites will help your content reach audiences beyond your readership. This means global viewers and more readers. It will surely improve your domain authority as these readers would reshare your content (remember you have to make them share your epic content). Read how to do social bookmarking.
  3. Blog Commenting: Blog commenting is a great way to get more link backs to your site. It has many more benefits like stealing your competitor’s readership with your thoughtful and relevant comments. Here are some more tips on increasing comments on your blog.

#7. Social media optimization:

When you are wise, you wouldn’t want to put all your eggs in one basket. Having total dependency on search engines would be foolishness. In fact, social media can give you referral traffic and brand value too.

Use social media to market your content and reach more audience. The more the people affected by your writing, the more the authority of your articles.

Get people to share your content by writing great content. Also, use sharing buttons for making social sharing a cake walk for your readers. You can also try paid advertising to reach more dedicated readers.

Being active on social media can also help you brand your blog that will indirectly increase your fan following. Increasing fan count is directly proportional to your authority. You may be interested to read these two awesome articles from this blog:

Resources:

#8. Increase user friendliness of your site:

All SEO, every social plugin, and even awesome content, everything is nothing without your readers. If you want readers to your site, you have to make your site user-friendly. No one would like a site that loads for ages. Keep your site load time under 2-3 seconds or even lesser.

Do not jam-pack your site with ads that pop up now and then. And increase white space by removing clutter from your site.

#9. Have patience, let your domain grow:

Domains don’t grow, at least not lengthwise. You need to age them. Keep working on your site patiently and you will see your rankings improving with time. You can use this domain age checker tool by Webconfs to check your or other’s domain age.

How To Check Your Domain Authority?

You can check your domain authority by using the official toolbar from Moz. Alternatively, you can calculate your domain authority by going to opensiteexplorer.

Check Domain Authority

Check Your Domain Authority

Other handy free domain authority checker tools are Moonsy and Smallseotools. (Read SmallSeoTools review)

Remember, DA is updated fortnightly, so there are fair chances for you to calculate your progress.

What is a Good Domain Authority Score?

Domain authority is a number, and you can always hope to increase it. Anyone with a DA score of 10 would want to achieve 20 in the next update, and similarly someone with DA 52 would hope to make it 75 the next time. So it’s a relative factor.

Having a domain authority of above 50 is often considered an achievement and your blog reaches the influential zone. However, it is not the zenith. Industry experts enjoy a DA ranging from 70-78 or even 80, but that’s again with aged domains being active since 8-10 years.

So to cut the long topic short I would say, don’t chase numbers. Work towards proving your readers a better experience (steps mentioned above) and work towards increasing your domain authority with each update.

Final words:

Did you notice a correlation between all the points above? Those points are all the factors of a quality blog. If you want to increase your blog’s domain authority, just work towards creating epic content and giving your readers a great reading experience.

What are your strategies to increase DA? Do comment in the comments section below.

Click Here to Leave a Comment Below 64 comments
Ryan

I was unaware of the domain authority and how to increase it too. But after reading your article i came to know, what it is and it’s importance. I will try to follow the footprints in order to increase my domain authority. Few quality links are better that 100 of poor link, this is what i am going to follow.

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    Mark McKnight

    Web 2.0 sites present a great opportunity to get high DA backlinks to your website. The most important thing I’ve learned about building high DA web 2.0 properties is to keep the content relevant to the content you are linking to for best results. After all, you are essentially passing the trust from the high DA site to your own.

    Reply
Soumyakanti Ray

I am willing to increase my Blog DA and at the right time you have published this article. Really this is a perfect article for me to learn all the major factors about DA and PA. Surely I am going to work on this.
Thanks Ankit bro for this awesome article 🙂

Regards,
Soumyakanti Ray

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Idrees Khan

Hi Ankit, Once again you shared an outstanding post. These days I was very worried about my blog DA, but now I will focus on good quality links for good domain authority. Thanks

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Anshul Mathur

Great post there bro, really increasing DA of a blog is a challenging task for a blogger. I think posting unique and quality content on blog on a regular basis helps most to increase domain authority.
I was not aware that URL structure plays role in DA too, that’s great information shared over here. Now I will try to make my blog post URL’s more SEO optimized.

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Akshay Naik

Hi Ankit,

As you said on my blog we should write mini blog post as comments. Here it goes

I agree with you that Domain Authority is one of the factor that make our domain of high quality. It comes from number of quality backlinks to our domain and its pages. Nature of linking is two different type no-follow and do-follow.
We should focus on do-follow links from various authority domains and it definitely improve our domain authority.

I love all the points that you’ve mentioned above. I really like that word of saying “newbiee” still that sinks me

No doubt social media also gives very solid signals to boost your rank. And it is the universal truth that Content is King “.
Thanks for sharing such a great article again.

Akshay Naik

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pradeep

Hi, Ankit another milestone article here… i agree with you that getting good backlinks and quality content will surely improve DA but a bit confuse about age factor “eg. How much a domain should be to attain 25 or 30+ DA” ?
Regards,

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Fakharuddin

Hi Ankit,

Thanks for the details guidelines to improve blog PA and DA. Hope this will help to improve my two of new blogs Domain and Page Authority.

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Mukesh

Hello Ankit,

What an article.., This is the best and informative article I have ever read, I was not aware of DA till I read your article, your post clearly talks about DA and how to check and attain DA. Thanks for this wonderful post.

Regards
Mukesh

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Raza Nagori

Great Post Ankit and Increasing Domain Authoring is Quite Difficult but 6 Month,s Old Domain with Quality Content Can Easily Get 15 to 20 Domain Authority By the way such a Lovely Post 🙂

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Rizwan Ali

Thank You for Sharing best Method.. I Love it and Get so much Knowledge To Increase Authority For sure i will Apply all these to my websites.

Regards

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Jitendra

Hey Ankit,

Really great and accurate list of important tips to increase domain authority. By implementing these tips one is sure to increase his blog’s DA and PA and rank better.

Keep on rolling, Dude!

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TonmoyParves

Hello Ankit , Just Amazing. Thanks for your share with us about blog PA and DA. As well a New Blogger i was looking for this guideline . By reading your this article, got a lot’s of Important points 🙂 I am going to follow them step by step from today.

Cheers

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Hari

Nice one bro. Learned lot.. How many days once, DA and PA will be updated?

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MS Qureshi

Great Article Ankit.
I will surely follow the above method for improving my site DA.

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Sneha

Hi,Really great and accurate list of important tips to increase domain authority. By implementing these tips one is sure to increase his blog’s DA and PA and rank better.

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Rahul

Hi Ankit, I just love the contents that are in this blog. I visit it often and i’m glad i have found one more unique content. Frankly, i never knew that domain authority too is an important factor in blogging. Thanks for this post.

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Cathy Mayhue

I was aware of domain authority and often wondered about what it actually is, but never brought myself to search and understand it. But today after a intense debate on SEO with a friend, I was compelled to do so. You explained it really well Ankit.

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Sonam Gupta

Hello,

Thanks so much share this great list for improve blog domain authority.It’s really very helpful post for newbie blogger when they start blogging.I think with the help of unique post and good quilty content we increase our blog DA.

Keep it up!

Reply
Sharad Gupta

Domain Authority plays an important role in blogging success.
Every blogger can increase DA and PA of their blogs by following these tips in the excellent post by Ankit Singla

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Naved Khan

Hi Ankit,
Again a great post by you. I loved reading your blog. Later I don’t know anything about Domain authority but now I knew about it through your post. Thanks for sharing and keep posting.

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usman iqbal

Domain authority is key factor to improve whole website and its ranking in Search engines. Page authority is also important to improve ranking of particular page. We can say both are necessary.

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Syed

Hey Ankit,
Thanks for sharing this detailed post.

Though I heard a lot about DA, but I never give much attention to DA. It seems that it’s the time to take DA seriously as Google Pagerank is dead. I think higher DA might help us to get direct advertising and sponsored posts as webmasters are considering DA as the best way to measure a popularity of a blog.
I am going to work on above tips to get higher DA. I really like the first one – extending the expiry of domain name. It does make sense.

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Mukesh

Excellent Post, i clearly understood what is DA and how to improve it..

Regards
Mukesh

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Gaurav Arora

Thanks a lot Ankit. My site is not getting good DA but after reading the guide I think I need to prepare myself according to your ideas.

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Kidambi Badri

What a roundup post Ankit! You have become an authority in Internet Marketing. I was forced to stay in your blog for more than 25 minutes clicking on all those internal links of yours. I enjoyed reading and gained plenty of insight.

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rajkumar

This is super stuff! Excellent guide to increase domain authority for beginners. Can you share more domain authority factors?

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Samex

Wao.

Everything all falls down to having quality back links and having good contents.
Any other thing comes as a secondary to these 2.

Thanks for the eye opening

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Akshat Verma

Can you suggest some authority sites to post links to increase domain authority?

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Asmi Khalil

Wow great post bro!
i have launched a new website and it’s domain authority is just 1 after 2 months.
but now i’ve learned how to increse it a bit.
Regards!

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sravani

Thanks for sharing…good information These days I was very worried about my blog DA, but now I will focus on good quality links for good domain authority. Thanks

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venky

Internal linking also useful to improve DA? how much keyword density on content, it is useful to improving DA?

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james

I was trying to inrease my DA but there was no such improvement but after reading this article there is really a good improvement. Thanx for sharing such a great article

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saurabh

Hello Ankit

Thanks for Sharing Great Post , really increasing DA of a blog is a challenging task for a blogger. I think posting unique and quality content on blog on a regular basis helps most to increase domain authority.

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Aditya Nath Jha

Awesome detailed article on improving domain authority bro. I liked how you have clearly stated everything and provided index based navigation otherwise it can become tiresome to read such detailed posts!
Nonetheless good work, thanks for the info, didn’t know 1-2 points but the long read was worth it! 😀

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Baibhav

Ankit bhai thanks for explaining domain authority. Now it’s completely clear in my mind.
Thanks a lot.

Baibhav

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tarun

Hi Ankit,
Thanks for clearing my doubts about DA,PA and how to maintain these. It will help me. I am following you for such great information. Keep posting dude..

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Anirudh Pulikonda

Thanks for the article admin, Helped me lot to improve my Domain authority .

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Raja

hi dude,
thanks for this post.. my blog is new one and im looking to improve my DA… this post will surelly help me a lot…

can you tell me how many months it will take to reach DA 25+ , if i make HQ PR backlinks and posts ?

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Suresh Kumar

Hi admin,
Actually few days ago i read a article to getting 1800 backlinks for free by submitting site in IMTALK.org, and i submitted my site to that site, but am confused about that sites are of good quality or not. But i also checked that all the sites are under niche of Who is, what ip, about sites, price checker etc. So please suggest me guys.

Thanks
Regards
Suresh Kumar

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James

If our content shares on social networking sites like G+, Fb and twitter. does it increase domain authority?

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Vishwajeet Kumar

Hi, ankit Thanks for this great insight about the domain authority and it is very helpful to me to increase my blog domain authority. I am start working on your tips and its working for me. Thanks for this great help.

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Arif Hossain

Hi Thanks for sharing this post.excellent post, very informative. This is a great post and true information for SEO

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Mukesh Negi

Hi Ankit Singla

But i think for high domain authority domain age is also mater. If you doing all the thing which you mention + having 3 years old domain anyone can get 60 + domain authority

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aakashpatel

Hi, Ankit
Thanks for publishing the Great article about increase domain authority. As a newbie blogger, it helps me to increase domain authority of my blog.

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Disha

hey ankit
I do believe tha in blogging content is the king and u have proved it quite well in of the above mentioned tips. 😉
i hope you will keep publishing new and well researched posts frequently
with regards
Disha

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Drake

Thanks, I use moz toolbar to check authority.

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Jake

Hi Ankit, looks like you have covered almost every aspect of domain authority. But I have a doubt is DA required for better position in SERP ?

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Sourabh Jain

Hi, Ankit
How we make domain authority for new website.& How much time required for this process.

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Gusani

Hello Ankit!

Really hats of you Ankit. You covered almost all things regarding PA and DA. You clearly explained PA & DA topic here. Everyone who don’t know about PA & Da can understand what you say in this blog about PA and DA. Really informative post you posted here. And I totaly agree with Mukesh Negi that domain age is also mater in increasing PA and DA.

Keep Sharing!

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Farnando

Hi, Ankit Really informative post, Now I understand about DA value for website.Thanks for sharing this post.

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Saif

Thanks for sharing this detailed post.
I never give much attention to DA but now it seems that it’s the time to take DA seriously.:D

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Pawan Diwakar

The article is awesome.
Till now I was unknown about DA but you explained very well…

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Darren Ebona

Perhaps the most important thing to remember is to have patience and let your domain grow. A site won’t grow successful overnight, so practice delayed gratification.

Great post BTW, Ankit! 🙂

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Majed

Great ides, thank you for this helpful article ..

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Gemma Pearce

After being turned down for a sponsored post and being told my DA was only 10 I was a bit miffed:/
Came to google to find out what it meant and found your article.
Thanks for the help.

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Manidipa Bhaumik

Hey Ankit,

It’s a great handy article for increasing DA. A good internal link structure can really help in better SEO and hence domain authority of a site. But most of the newbies tend to put the same anchor text across articles. A variety of anchor text is what one needs to put to make the most out of interlinking.

Loved all the tips and the linked resource pages. Thanks for sharing. Take care and have a great day 🙂

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Linda Schrier

Hi,

I am Linda, I own number of websites and I have hired people for SEO of all those sites, but Lately I myself learning something about technical stuff, which can help me handle my site son my own and latest i learned about Domain Authority and I have been working on it in past few months.

But despite having good internal Linking and good content, Most of my sites Domain Authority is around 15-20 which I think is not good, as I love to attract more advertisers and without having Good Domain Authority, it is tough to attract high paying advertisers.

So, what basically, I want to ask here, is there any way to increase Domain Authority quickly, I mean in 2-3 Months?

~ Linda

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Aline Rocha

Hi,

I’m blogging about 7 months and my blog is PA=32 and DA=21, should I need worry?
I’m above average?

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Maira sheikh

Hi Ankit, You’ve shared great information. I thinks this would help me increasing my domain authority.

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Shirish Dhungel

Great post! Instead of getting involved with black hat techniques, its better to use this technique.

Reply

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